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Demonstrating my creative aesthetic.
The projects here are my current favourites of the ones I can remember and still have access to. It's been a busy old time with plenty of twists and turns.
Some entries are all my own work, some are the output of creative departments I have curated over the years. They all demonstrate my creative aesthetic. I hope you enjoy them.
Prefer a quickie? View the Lookbook.
*BRAND* ‘In pursuit of the ultimate sports car’ for HEATH.
*BRAND* ‘In pursuit of the ultimate sports car’ for HEATH.
Finding a path and a purpose for this boutique automotive engineering workshop.
*BRAND* Adventures in gastronomy with Office of Omar.
*BRAND* Adventures in gastronomy with Office of Omar.
Brand projects in the restaurant sector in collaboration with this small branding studio.
*CAMPAIGN* ‘Say NO to compromise’ for the The MG4 EV by MG Motor UK.
*CAMPAIGN* ‘Say NO to compromise’ for the The MG4 EV by MG Motor UK.
A national marketing campaign devised to launch the MG4 EV into the UK's ultra-competitive sub-compact electric car market.
*BRAND* ‘Powering more play’ for SIS Pitches.
*BRAND* ‘Powering more play’ for SIS Pitches.
Simplifying and clarifying the position of a global business, in multiple territories, with a myriad of products.
*BRAND* ‘Every business dream comes with business reality’ for Own Your Numbers.
*BRAND* ‘Every business dream comes with business reality’ for Own Your Numbers.
Branding a 'financial scorecard' digital product aimed at CEOs and owners of fledgling businesses.
*CAMPAIGN* ‘The Sup & Dream Public House’ for Superdream.
*CAMPAIGN* ‘The Sup & Dream Public House’ for Superdream.
Oh no, not the dreaded agency Christmas card brief. Idea: "Why don't we just turn the agency into a pub?"
*BRAND* ‘Supporting rural community-owned businesses’ for Plunkett UK.
*BRAND* ‘Supporting rural community-owned businesses’ for Plunkett UK.
A delicate brand adjustment for this national charity which supports people in rural areas to set up and run a wide range of businesses in community ownership.
*CAMPAIGN* Viagra Connect UK launch for Coop Pharmacy.
*CAMPAIGN* Viagra Connect UK launch for Coop Pharmacy.
Announcing the launch of the newly deregulated 30mg Viagra pill from Pfizer, under the name 'Viagra Connect'.
*CAMPAIGN* ‘The SFXperience’ for SF Recruitment.
*CAMPAIGN* ‘The SFXperience’ for SF Recruitment.
An 'employer brand' campaign establishing SF, in the hearts and minds of experienced recruitment professionals, as a career option where the shackles are off and the possibilities are infinite.
*VARIOUS* Selected other projects.
*VARIOUS* Selected other projects.
I'm not a huge fan of portfolios going on forever. So, here's a neatly packaged selection of 'significant other' highlights that I think are worthy of note from down the years.
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