Steve Price. Creative Director, etc.
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*NEW WORK* Rebranding boutique automotive engineering workshop, HEATH.
Warren Heath is a friend of mine. He's an automotive race engineer and used to work for the Subaru World Rally Team when they used to rule the roost in the WRC back in the '90s. Warren now owns and runs a boutique automotive engineering workshop. He asked me to bring life to the workshop through a brand that gave meaning, defined purpose and offered a visual evolution.
Revealing true purpose and clear direction.
Hello. My name is Steve Price. I am an independent creative director — based in Birmingham, England, UK — with over three and a half decades of experience in design, advertising and marketing.
In work mode, my motivation is to reveal true purpose and clear direction for responsible organisations.
Helping them to discover their truth through effective brand strategies and compelling marketing campaigns.
Processing swathes of reference to spot common themes, cut to the chase and let that which does not matter simply fade away.
I am hands-on and often doing graphic design, art direction, copywriting, making, brand building and leadership.
Open Source Creative.
It struck me recently how much perfectly serviceable work I’ve done over the years that has ended up on the ‘cutting room floor’. With the problem solved, what of those unused ideas that didn’t make the cut? I am going to release some of this work as ‘open source’. Do with as you wish. Take and use wholesale, adapt and repurpose, or use as inspiration. Free for non-profits, but there is a catch for profit-making endeavours.
My skillset.
Creative:
Creative direction
Graphic design & art direction
Copywriting
Conceptualisation
Brand development
Identifying & articulating core brand purpose
Communication & interpersonal:
Empathic leadership
Collaborative team engagement
Stakeholder management
Charismatic & persuasive presentation
Client rapport building
Evaluation & insight:
Pattern recognition & theme identification
Strategic thinking & purpose clarification
Competitive analysis
Brief & reference processing
Insight gathering
Professional & business:
Business development & pitching
Sole trader & business ownership experience
Over 35 years of design, advertising & marketing industry expertise
Strong work ethic & diligence
People say the nicest things.
Media kit.
Can't be bothered to sift through the portfolio section? I get it. Attention spans aren't what they were.
Here you'll find a profile document cramming all of my key information onto one convenient page and a 'lookbook' featuring an 'edited highlights' of the stuff I like best.
Although by the time I've published the page, I'll probably have changed my mind. Creatives, eh?
From big brands to one-man bands.
This is isn't my first rodeo. Over the years I've worked with brands of all shapes and sizes. Including these.
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