*BRAND* Adventures in gastronomy with Office of Omar.

I work on a part-time basis with a small branding studio called Office of Omar, run by my good friend, Omar Budeiri.

Omar has carved himself a nice, little niche in the restaurant sector, offering research, brand and web development.

I help Omar with the visual creative side, and support on narrative too, which offers up some opportunities with a refreshing level of freedom.

His design aesthetic is scarily in tune with mine which always makes for a happy and productive experience.

These are the best of them.

Results and impact:

• Operating as a 'plug-in' creative director working in 'sprints' as and when the work is needed;

• Elevating the creative output while remaining true to Omar's design sensibilities.